Many companies decide to move office only because they want to be set a more strategic location that will help them stay close to their current customers and be easily available to meet the needs of their future clients. That is why, aside from using an all-around commercial removal service in London, you should also remember to notify your customers of your upcoming business relocation. Otherwise, all your efforts will go to waste. There are several ways in which you can tell the world that you are moving office. The order in which we will present them to you will be from more to least traditional:
- Put a notice at your old office
- Print some flyers
- Send out emails
- Share the news on your website
- Spread the word through social media platforms
The effectiveness of each of them depends on many different factors including your field of work, your target customers, etc. Our advice is to rely on all of them. In that way, the news of your move will reach a wider audience.
Put a notice at your old office’s location
This sounds like an obvious solution but many companies are so focused on more modern information outlets such as social networks or websites that they completely forget about it. In reality, however, a simple sign placed at your old office location is always a good idea. It does not need to be anything gigantic or flashy. Just make sure that you add the full address of your new office, as well as your contact details such as email or phone number just in case clients need some more help reaching your new location.
Print some flyers
This is a great way not only to inform your current clients of your upcoming move but to also attract new customers. Flyers have the power to both spread the word and advertise. Don’t underestimate what they can do for your company.
Send out emails
If you have a large database of client emails, you can notify them via email. However, don’t just drop a few lines and sign off. Make an effort and send out newsletters. There are plenty of online platforms on which you can design the layout of your newsletter and personalise every detail of it.
Share the news on your website
Another way in which you can use modern technology to inform your clients that you are in the process of moving into a new office is by simply sharing the news on your company’s official website. Make sure this is the first thing your customers see when they land on your page but don’t forget to take it down a few weeks after you have moved.
Spread the word through social media platforms
One of the fastest ways to connect with your target audience today is through social media sites. Even if you have a modest online following, you can quickly reach your target audience through paid marketing. Think of paid social media ads as the modern version of flyers – they can both spread the news and catch the attention of new customers.
Don’t forget to also inform your business partners about your relocation but do that by contacting them in a more direct manner – via email, phone or in person.